Great work requires both a seasoned strategic perspective and a maker’s touch.
These featured projects showcase my end-to-end process of turning complex problems into high-performance digital solutions.
Cigna Healthcare // Born Group
Artificial intelligence. Genuine connection.
Research & Strategy
Service Design
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HSBC // Digitas
The future of business banking, powered by AI.
Research & Strategy
Product Design
Design Governance
Read more
NEOM // Born Group
Concepting a cognitive, hyper-connected city.
Research
Experience Strategy
Read more
Santander // Born Group
SME banking. From high street to home screen.
Market & User Research
Product Strategy
Product Design
Read more
Xbox // MRM McCann
Designing a Category 5 user experience.
Experiential Campaign
UX & UI Design
Read more
E.ON Energy // Digitas
Generating a surge in customer loyalty.
Research & Strategy
Product Design
Read more
Cigna Healthcare // Born Group
Artificial intelligence. Genuine connection.
Research & Strategy
Service Design
Read more
HSBC // Digitas
The future of business banking, powered by AI.
Research & Strategy
Product Design
Design Governance
Read more
NEOM // Born Group
Concepting a cognitive, hyper-connected city.
Research
Experience Strategy
Read more
Santander // Born Group
SME banking. From high street to home screen.
Market & User Research
Product Strategy
Product Design
Read more
Xbox // MRM McCann
Designing a Category 5 user experience.
Experiential Campaign
UX & UI Design
Read more
E.ON Energy // Digitas
Generating a surge in customer loyalty.
Research & Strategy
Product Design
Read more